Global Automation Research LLC

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Market

Assessment

In Depth Market Research and Analysis

The Global Automation Research LLC Market Assessment is an in-depth assessment and analysis of a client-specific market segment(s) that goes beyond the scope of a Market Opportunity Briefing. A Market Assessment is closest to a traditional “custom market research project”, but Global Automation Research LLC brings unique industry and product experience, advanced research methods, broad industry and regional coverage and an unparalleled focus on the process instrumentation and automation (PI&A) market.

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Market Assessments address a broad range of Client research and analysis requirements. However, most fall into four categories. See our Representative Proprietary Projects list below.

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Product Market Assessments

A Product Market Assessment is an in-depth consideration of a PI&A product or a group related of PI&A products. Product Market Assessments can cover market size and forecast estimates by product, industry, and geographic region, but typically extend the scope to include topics such as segmentation by application, enclosure type, area classification, competing technologies, data communications options, and many others.

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New Product/Technology Assessments

The development of a new PI&A product, whether a product line extension or incorporating a new technology, requires very specific, knowledgeable, research and analysis to address a number of important issues. These may include new product performance versus end user needs and/or competing technologies, effect on market success of key product attributes such different packaging, type of interface to product, etc., price premiums for the new product, etc. The project deliverable will usually include estimates of product adoption rate, sensitivity of the adoption rate to different price levels, performance levels, etc. and analysis of the important issues leading to actionable conclusions to guide new PI&A product development.

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Industry Assessment

An industry assessment considers the specific nature of demand for a PI&A product(s) in one or more industry segments. Here, the focus is on industry characteristics including market structure (sales channels, competitor market position, etc.), the participation and influence of EPCs, System Integrators, and OEMs, industry specific product attributes, key trends in end user demand for PI&A products, and estimates of market size and forecasted growth by industry segment, by product, and by region.

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Company or Technology Acquisition

Acquisition of an entire company, a product line, or a new technology involves unique challenges the acquiring company. Important considerations can include the satisfaction of key customers with the company, realistic assessment market size, forecasted growth and key trends claimed by the seller, and viability of claimed technology advantages to meet or exceed current competing products.

Representative Proprietary Projects

These are some of the over 250 proprietary projects we have completed over the last 15 years.